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Township Story

Called by many names; townships, informal the townships of a rather unique type of
settlements, or squatter camps, they are Spaza shop. The main aim of the Health
an integral part of South African life, Spaza is to start as it were, health
both in rural and urban areas. A shops like the health stores you find in
collection of ramshackled structures made more affluent areas of the city. Many of
of corrugated iron, cardboard, wood, these health shop owners have told us
fencing, whatever can be found to create that they are increasingly seeing
a home. The roads between the shacks are township dwellers who prefer to come
better described as worn pathways, some through there doors with minor ailments
too small for a vehicle to pass, others as the advice is free and the products
wider with space for vehicles and are affordable (well some of them at any
informal trade to mingle with playing rate). I am sure that the rich and poor
children. R.D.P. (Reconstruction and both can agree on the fact that a visit
Development) housing projects are to a medical practitioner is costly, as
interspersed with the shack-lands, where is a visit to a Sangoma or traditional
the government has built small brick healer.The Health Spaza saves the
houses, which will ideally and ultimately township dweller the trip into a shopping
house all of South Africa's homeless. centre. On their own doorsteps, they now
Amongst the shacks; schools, clinics, have available a shop (or a container,
churches or missions, spaza shops, gazebo or ice-cream box style bicycle)
shabeens and taverns are found. The that caters for the minor ailments we all
services that are usually conspicuously suffer from such as flu in winter, the
missing are police stations, post twinge of arthritis, and a biggie - male
offices, and health outlets (apart from potency. Products sold, have been
clinics, which dispense medicine and carefully selected according to a set of
traditional healers).The interior of most criteria, which include market related
shacks are dark and stuffy, leaky in pricing and the all-important fact the
summer and draughty in winter when the products must be natural and good for our
paraffin stoves used for cooking and consumers.To say that the shop is truly a
warmth far too often lead to fires, health Spaza, or even to say that
unable to be contained before spreading Fevertree as a company has any claims on
fast and far and with tragic it is not entirely true. The ownership of
consequences. These conditions are the Health Spazas is in the hands of
totally unsuitable for people living with local township dwellers. Fevertree's role
compromised respiratory diseases such as is to assist them to set up the business
those that are the symptoms of HIV and give them the required training to
AIDS.Informal trade is done from spaza operate as a small business and as health
shops, which are general dealer stores product consultants. As it is a new idea,
set up inside shacks, caravans, under and in the world of new ideas, people are
gazebos or trees, or in containers. In usually a slow species to catch on, the
the same way, hairdressing services, Health Spaza has diversified itself to
telephonic services and clothing are the extent that it is also a Photo Spaza,
sold. Shabeens and taverns are bottle taking ID photos, licence photos, and
stores and restaurants.Business is photographs for all occasions. This
usually quiet during the daytime on diversity is the hallmark of the
weekdays, as most people who are employed Fevertree spaza business model. Strangely
and most children who are in school are enough the two odd bed fellows,
not available as consumers. Children are photography and health products seem to
often responsible for the shopping as complement each other well, at times the
their parent's work, and it is becoming photography drawing customers to both
more and more common as AIDS spreads, sides of the business, and sometimes the
that children are required to look after health products attracting customers.The
sick parents, run the household and look scope of the spaza business model also
after siblings.In the evenings and on includes for new and innovative products
weekends, the streets come alive with and services, for instance we have
people shopping, trading and visiting identified an awareness and need for
each other. Music blares, cars are washed solar power. Another issue is that of
and children use the streets as their whether the Spaza should be mobile or
playground. Township life is truly static We anticipate that other ideas
community based living, and it is this will surface in time, and we would like
quality that makes this physically to encourage our readers to submit ideas
challenging environment, a special to us (1 million brains are far better
one.The Spaza shop is often a central than two or three). To submit an idea,
area for residents who generally do not contact us through our website Mordecai
have refrigerators, and must purchase is an educator and researcher with
food daily basis. It is the Spaza shop's interests in Neurolinguistic Programming,
central position in a community that Psychoneuroimmunology, herbalsim and
makes it a perfect point to distribute entrepreneurism in Africa. He currently
health products and indeed even as a runs Fevertree, an innovative business
place to distribute information and that sources and supplies raw materials
knowledge.THE CREATION OF HEALTH and products focusing on African
SPAZASWith the above scenario in mind, Medicinal herbs.
Fevertree has initiated a concept into




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